Social27, the three year-old, social CRM agency based in Bellevue, WA offers a virtual event platform that enables a host of virtual events including tradeshows, product launches and training seminars. Services also include event marketing and consultation as well as creating high quality media content. Social27’s Ike Singh Kehal, formerly with Microsoft’s Partner Program, envisions the platform as mirroring the physical experience as closely as possible in order to make the event producer’s job a little less cumbersome. “Because at the end of the day,” says Singh Kehal, “this [the virtual trade show environment] is what they’re going to be selling to the potential sponsors, we wanted to make it as simple and obvious as possible.”

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